Bedwin And The Heartbreakers
Founded in the early 2000s, Bedwin and the Heartbreakers is the brainchild of Masafumi ‘Bebetan’ Watanabe. Born from the designer’s longstanding position at cult Japanese label Tenderloin, the range takes its name from the nomadic Bedouin tribe. Just as function and style come to be reflected in the clothing these travelers would wear, Bedwin offers up timeless, durable apparel with an imbued minimalism that the wearer will never tire of. Forever standing by the motto of ‘paramount quality’, Bedwin and the Heartbreakers champions an unwavering attention detail. Garment construction is second to none throughout each new season range, with bold hues and innovative fabrications lending themselves to a directional flair.